Solutions

POWERFUL SOLUTIONS
THAT MOVE YOUR
BUSINESS FORWARD

DIRECTV Advertising is your premier partner for omnichannel TV, empowering brands, agencies, platforms, and businesses to connect with audiences across the nation. Our first-party, data-driven approach, combined with premium content and cutting-edge solutions, helps you reach and engage qualified audiences. Measure results in real time and activate smarter campaigns across live TV, on-demand video, innovative ad formats, and digital out-of-home, all with maximum impact and efficiency.

ADDRESS

YOUR MOST VALUABLE AUDIENCE

Leverage data and technology to identify and reach your most valuable audience.

Addressable
Dynamically reach your audience across screens – whether they are a niche audience or viewers who were under-exposed to your national TV campaign.
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ENGAGE

Where it matters

Align your brand with endemic and relevant content.

Live Sports
Unlock premium live sports inventory on the most popular sporting events of the season -- all year round. Get in-game impressions across linear & streaming TV.
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Contextual Targeting
Align your brand's message with relevant moments across entertainment, sports, news, lifestyle, and more. Leverage rich contextual signals to get closer to the content audiences love.
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INNOVATE

Creativity meets attention

Build your brand with immersive experiences that drive impact.

Pause Ads
Own the moment when viewers pause with this non-intrusive, user-initiated, dynamic ad experience.
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DIRECTV Remote
Connect with audiences outside the home throughout every step of their journey -- in the sky, in hotels, and across businesses.
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ADVANCE

The sky is the limit

Your one-stop shop to aggregated content, advanced technology, and deterministic data.

DIRECTV Advantage
The road to better TV is paved with better, actionable data. Unlock valuable insights that help you determine who your audience is, refine your target, and measure your impact.
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DIRECTV Axis
Our award-winning advertising tech stack designed to adapt seamlessly to evolving market dynamics, ensuring we can easily collaborate with identity, data, programmatic, and tech partners in a rapidly changing industry. 
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