Our Solutions

POWERFUL TV,
MADE SIMPLE

We are the go-to partner for omni-channel TV. With a first-party data-driven approach, premium content, and innovative ad formats, we allow you to reach and engage any qualified audience, and find out what’s working and what isn’t — at national scale.

  • Address

    Leverage data and technology to seamlessly identify and reach your most valuable audience.

    Addressable: Dynamically reach your audience across screens – whether they are a niche audience or viewers who were under-exposed to your national TV campaign.

    Data-Driven Linear: Optimize your traditional linear campaign to reach your audience more efficiently on the right networks across a national footprint.

    Digital/Programmatic: Align your brand message across contextually relevant content and audience packages to reach your intended viewers.

  • Engage

    Align your brand in endemic and relevant ways, while engaging with your audience at scale, alongside the content they love.

    Contextual: Run your ads on the most popular, demographically targeted networks across linear and digital. Get the same number of impressions as a traditional network buy – for less.

    Live Sports: Unlock premium live sports inventory on the most popular sporting events of the season, all year round. Get in-game impressions across linear TV & digital, and tap into unique opportunities with NFL Sunday Ticket.

    Pause Ads: Engage with audiences more deeply with non-intrusive, user-initiated dynamic ad formats that appear when a viewer presses pause while watching content.

     

  • Measure

    Understand the impact of your media against brand goals, and unlock valuable insights to optimize future campaigns.

    With our transparent reporting and robust measurement solutions, we provide ways for brands to move beyond media metrics to understand the consumer journey and behaviors influenced by your advertising efforts.

    Awareness: Incremental reach, exposure management, brand health study

    Consideration: Location visitation, website visitation

    Conversion: Sales lift, account openings, tune-in conversion & ratings